The idea for Tech role models came from a number of conversations over several years between Anna Britnor Guest and her female friends, clients, contacts and total strangers in the IT sector.
"I've worked in the tech sector for 30 years this year and never defined myself as being as woman in tech - I was just an individual getting on with my career. However, I have become increasingly aware that the male:female ratio in tech has not changed in 30 years and, if anything, I see a risk of a decline in women in tech, put off by the stereotypes and the increasingly negative press about how tough it is for women here. I shared my concerns with other women and found that, whilst we all had different career paths, worked in different functions and often in different countries, we all had complimentary views and concerns. It felt like now was the time to do something about it. And so, with a small team of Tech role model ambassadors, here we are!"